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Responsibility

Florida’s independent beer distributors and their suppliers have spent millions of dollars promoting responsible sales, serving and consumption. In order to encourage adherence to the law, they implement brewer-branded programs and independent community-developed prevention programs.

  • We ID

    We I.D. is a program where Anheuser-Busch and wholesalers offer retailers training and a variety of materials for checking and verifying valid I.D. cards to help prevent the sale of alcohol to minors.

  • We Don’t Serve Teens

    We Don't Serve Teens helps prevent underage drinking. The program supports public safety, education and prevention for underage drinking. Re-affirms the beer industry’s commitment to protecting our youth.

  • Tow to Go

    Tow to Go is a Auto Club Group and Bud Light partnership service to discourage an intoxicated driver from getting behind the wheel and risking the lives and safety of other motorists. Not only does Tow to Go remove the intoxicated driver—it also enables AAA and Bud Light to remind the public to always choose a designated driver for a safe ride home.

  • TIPS (Training for Intervention Procedures)

    TIPS is a dynamic, skills-based training program designed to prevent intoxication, drunk driving and underage drinking by enhancing the fundamental "people skills" of servers, sellers and consumers of alcohol. TIPS gives individuals the knowledge and confidence they need to recognize potential alcohol-related problems and intervene to prevent alcohol-related tragedies.

  • Taxi Magic

    Taxi Magic is an innovative application gives the consumer the option to hail a cab through a text, a call or through the app. Taxi Magic is the modern way to hail a cab. Available nationally.

  • Street Smart

    The Street Smart program takes the audience into the real-life drama experienced by firefighter/paramedics as they work to save the lives of individuals who have made poor choices when it comes to drinking or using drugs, texting and driving, and the non-compliance of seat belts.

  • Safe Rides for Cinco

    Safe Rides for Cinco is a Crown Imports program that provide safe rides for people during Cinco de Mayo.

  • O-Cartz

    O-Cartz is a safe, reliable, and convenient shuttle service to Downtown Orlando for pedestrians. O-Cartz provides clean, quiet, efficient and affordable transportation. O-Cartz has created an alternative transportation system for pedestrians and keeps impaired drivers off the roads.

  • Health Alliance on Alcohol

    The Health Alliance on Alcohol is a national public initiative developed in partnership with the New York-Presbyterian Healthcare System, White Plains Hospital, and HEINEKEN USA to prevent underage drinking. Since 2005, the Health Alliance on Alcohol has provided parents, mentors and community leaders impactful tools on how to engage teens in honest, fact-based conversations on underage alcohol use and its effects.

  • Hands Across the Boarder (FL/GA State Patrol partnership)

    The Hands Across the Boarder program includes the collaboration of Florida, Alabama, Tennessee, North Carolina, and South Carolina with the state of Georgia and is designed to promote safe driving and raise awareness of impaired driving over Labor Day weekends.

  • Family Talk

    Family Talk About Drinking is an underage drinking prevention program created by Anheuser-Busch in collaboration with certified parent coach MJ Corcoran. The program helps parents to effectively talk to their children about underage drinking.

  • BeMyDD

    BeMyDD is a new twist on a transportation service where BeMyDD employees will drive you in your car home safely. The business concept was created to offer the elite services of a chauffeur at a discounted rate, by utilizing our customer's automobiles.

  • Alert Cab

    Alert Cab is a Bud light sponsored program that brings together local distributors, cab companies, and retail establishments to provide free or reduced-fare cab rides to bar and restaurant patrons.